Sirona touts dental CAD/CAM as industry standard

2012 08 17 10 15 19 988 Sirona Omnicam 20130611234529

Looking much like a cross between a postgame analysis on ESPN and an Apple Macworld product release event, Sirona today launched its new CAD/CAM for Everyone campaign at the Scottsdale Center for Dentistry.

Michael DiTolla, DDS, director of clinical research and education at Glidewell Laboratories, headlined a panel that introduced the campaign and provided commentary on where the digital impressioning market is, what chairside products and applications are now available to dental practices of all types, and the range of products and services that Sirona and its distribution partner Patterson Dental offer. There were also demonstrations of the company's broad range of digital impressioning products.

Sirona launched its CAD/CAM for Everyone campaign June 11 during a press conference at the Scottsdale Center for Dentistry.Sirona launched its CAD/CAM for Everyone campaign June 11 during a press conference at the Scottsdale Center for Dentistry.
Sirona launched its CAD/CAM for Everyone campaign June 11 during a press conference at the Scottsdale Center for Dentistry.

"Anything that can be done at the chairside should be done at the chairside," said Roddy MacLeod, vice president of CAD/CAM at Sirona. "The whole thing is designed to improve the experience of the patient. Whether you are in the mode to invest $20,000 or $120,000, Sirona has something for you, and Sirona and Patterson support every CAD/CAM product a dentist can buy."

The event also showcased the U.S. launch of the Cerec InLab 4.2 software and a range of in-office milling options.

"This opens the door to CAD/CAM for everyone, with new price points and new choices -- three choices for impressioning systems and three choices for milling," Dr. DiTolla said. "It is almost impossible not to become a better dentist with this technology."

“Anything that can be done at the chairside should be done at the chairside.”
— Roddy MacLeod, ice president of
     CAD/CAM, Sirona

In addition, Sirona touted three next-generation digital impressioning materials designed to expand the clinical indications for the Cerec: chairside millable blocks designed to improve anterior aesthetics, a new intraoral scan body that simplifies implant procedures, and a high-strength zirconia material for posterior restoratives.

Cerec C In Blocs comprise an inner core of highly chromatic dentin-like ceramic covered by a translucent layer of ceramic that mimics natural enamel. The dentin cores are modeled after the shape of dentin in natural teeth, while the outer shape of the tooth is determined by the company's biogeneric process. Additional software algorithms automatically position the restoration in the block.

"It is a lot easier to make a crown now than it was 20 years ago," Dr. DiTolla said.

ScanPost, which works in conjunction with the Cerec AC and Omnicam or Bluecam, is designed to improve the digital workflow for chairside implant restorative cases. By providing all relevant data about implant position, ScanPost eliminates the need for a poured model and placement of implant analogs in the conventional lab process, according to Sirona. While screw retained to the implant, ScanPost stays above the gingival margin, allowing users to verify that the scan body is properly seated.

Finally, inCoris TZI is a highly translucent zirconium oxide material designed for full crowns and bridges. inCoris TZI does not require any veneering materials, making it a cost-effective substitute for metal, porcelain fused to metal, or two-part all-ceramic crowns, Sirona noted. In addition, it is approved for both 90- and 10-minute sintering cycles with the company's inFire HTC speed.

All three of these materials are available now for Cerec chairside users.

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