The dentist's guide to optimizing local search September 22, 2016 -- Many patients start their search for a new local dentist online, and optimizing your local search ranking delivers the highest return on investment for online marketing tactics, research shows. Greg Pang of healthcare management company PatientPop shares steps you can take to improve your practice's online presence.
Are you asking your patients this critical question? September 21, 2016 -- Periodontist Dr. Alvin Danenberg was attending a continuing education conference earlier this year when he learned something that changed the way he talks with his patients. Was it an innovative product or a new technique? No, it was a simple question.
4 reasons to improve your patient communication September 21, 2016 -- Are you able to communicate with your patients? It's a simple question, but there's rarely an easy answer. Dr. Lisa Knowles has thought about the role clear communication plays in a dental practice, and she offers four reasons why better patient communication is good for your practice.
Study: Resin cements can change the color of ceramics September 20, 2016 -- Resin cements can change the translucency, color, and shade of high-translucent ceramics, according to a new study in the Journal of Applied Oral Science. The final color of restorations depends on a combination of the underlying tooth structure and resin cement layer, the authors concluded.
Second Opinion: Georgia's battle for access September 20, 2016 -- In this Second Opinion, Suzanne Newkirk, RDH, urges the Georgia Legislature and the Georgia Dental Association to consider the needs of the children of Georgia when a bill allowing dental hygienists to provide preventive services is reintroduced.
Dos and don'ts for the hygiene department: Raise patient awareness of periodontal problems September 19, 2016 -- It's estimated that half of American adults have periodontal disease. As part of your commitment to patients' optimal oral health, your hygiene department should monitor disease symptoms, educate patients about caring for their gums, and alert you when treatment may be necessary, Dr. Roger P. Levin notes in his latest Practice Success tip.
Review: SDF stops caries in primary teeth September 19, 2016 -- Silver diamine fluoride (SDF) stops caries in primary teeth, according to a new review study. The noninvasive, easily administered treatment can manage dental caries in young children or those who have special needs, the authors noted.
Avoiding 'Amphetamine Annie' and other personnel problems September 16, 2016 -- Your office may be prepared for malpractice claims, but what if a fired employee sues you for wrongful termination? Attorney Arthur Curley asked dentists that and other questions about their preparedness to handle employment situations in a presentation at the California Dental Association's CDA Presents 2016 conference.
Key-person insurance can be a small business' lifeline September 15, 2016 -- Have you insured what could be your most valuable asset -- your partner or associate? If not, you should consider "key-person" insurance. Financial planner John G. McCarthy III explains how practice owners can benefit from key-person policies.