Dos and don'ts for internal marketing: Ask patients for testimonials January 19, 2015 -- Your most enthusiastic patients may tell everyone they know what a great dentist you are, but there's a limit to how many people will get this message. By collecting written testimonials from happy patients and including them in your print materials and on your website, you'll be able to spread the good word, according to Dr. Roger P. Levin.
6 tips to reduce cancellations and no-shows January 19, 2015 -- It happens to every practice -- cancellations immediately before the appointment. Practice management consultant Sally McKenzie offers six tips, including proactive ones, for helping your practice handle last-minute cancellations and no-shows.
Dental team brings free care and education to Haiti January 16, 2015 -- A team of nine Aspen Dental clinicians recently provided free dental care to almost 400 patients during a weeklong humanitarian mission to Haiti, a mission that for some of the volunteers turned out to be deeply personal.
Single-use disposables in the operatory can enhance infection control January 15, 2015 -- Dr. Marie Fluent writes that while dental teams review infection-control protocol and strive for compliance, one component of infection control often remains overlooked: single-use disposable items. The prudent use of these items eliminates many sources of cross contamination, while making infection-control applications more efficient and safe.
SC child advocates sue state claiming foster care deficiencies January 15, 2015 -- Two children's advocacy groups have filed a class-action lawsuit against the South Carolina Department of Social Services, claiming widespread deficiencies in the system have endangered thousands of children. The state agency does not provide basic medical, dental, and mental health evaluations, screenings, and treatment as required by law, according to the complaint.
Sheri's Solutions: Cellphone serenade January 14, 2015 -- In her latest Sheri's Solutions, Dr. Sheri Doniger looks for solutions, or at least a change, from her patients' cellphones ringing and buzzing during an appointment. While this has become all too common, interruptions can be startling at times and may disrupt a procedure.
Is business overhead expense insurance a practical solution? January 14, 2015 -- What would happen to your practice if you had an accident and became disabled? In this column, Steve Edelstein with the Hilb Group writes about business overhead expense insurance, which he posits as a practical solution for practice owners when unexpected issues arise.
Orthodontic treatment planning: No simple recipe January 13, 2015 -- In this column, orthodontist Dr. Vishal Sharma details the factors and considerations involved in orthodontic treatment planning for patients. He provides some insight into the treatment planning process and also what your patients may be asking when they ask you about orthodontia.