Philips launches new power toothbrush

Philips Sonicare is expanding its power toothbrush product portfolio with the Sonicare DiamondClean.

The DiamondClean features Philips Sonicare's patented sonic technology and has been clinically shown to remove up to 100% of plaque from hard-to-reach places than a manual toothbrush and to improve gum health in just two weeks, according to company research.

Sonicare DiamondClean brush heads have a new diamond-cut shape for a more efficient brushing experience, with 44% more bristles than the standard Philips Sonicare ProResults brush heads, according to the company. It also features the latest in inductive technology to charge the toothbrush in a glass cup that doubles as a drinking glass, and comes with a travel case that allows for charging via USB port.

DiamondClean offers five brushing modes: clean, white, polish, gum care, and sensitive.

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