Survey illuminates why patients change dentists

By staff writers

September 14, 2021 -- has released survey results that illuminate why patients change dentists. The survey included 2,000 adults who were asked to rank issues that would prompt them to change dentists.

Nearly 54% of respondents had at least one concern that would cause them to change dentists. The primary factor was a dentist being out of network, according to, an online marketplace for dental plans.

The survey also highlighted the following:

  • Women were more likely than men to state that a dentist being out of network was a reason to change (34.1% compared to 26.5%).
  • Women were more likely than men to change dentists due to criticism from their dentist regarding their teeth and oral health (14.3% compared to 7.1%).
  • Women were more likely than men to switch dentists to cut costs (12.6% compared to 8.3%).

The survey also revealed that patient sensitivity to price was highest in the Western U.S. and lowest in the Midwest. Surprisingly, only 7.5% of respondents cited lack of sedation in dental procedures as a reason for changing dentists.

"Many dental practices are still suffering from the lower patient volume and lost revenue caused by the COVID-19 pandemic, making customer retention all the more important for their financial stability," survey analyst Kev Coleman said in a statement. "The results of this nationwide survey provide an important guide for dentists' efforts to keep their existing clients."

Copyright © 2021

To read this and get access to all of the exclusive content on create a free account or sign-in now.

Member Sign In:
MemberID or email address:  
Do you have a password?
No, I want a free membership.
Yes, I have a password:  
Forgot your password?
Sign in using your social networking account:
Sign in using your social networking