By DrBicuspid Staff

August 8, 2018 -- Dentsply Sirona has announced new corporate leadership and a restructuring plan to help simplify the company's business structure. The changes were announced after the company reported a net loss of more than $1 billion in the fiscal second quarter.

Walter Petersohn was named chief commercial officer with responsibility for global sales. William E. Newell was named chief segment officer for the company. Newell previously served as a senior vice president for the company's chairside consumables, endo and ortho segment.

The company also announced that Michael Geil, global vice president for treatment centers, will become the interim head of Dentsply Sirona's business unit for imaging.

In an email interview with, Dentsply Sirona CEO Donald M. Casey Jr., said the leadership changes were intended to help simplify the company's structure, which includes 15 internal selling organizations in the U.S. alone.

"The steps we announced today toward simplifying our business structure and implementing our one customer approach will help to improve our ability to serve our dental professionals and industry partners," Casey wrote.

Casey stated that he was optimistic about dentistry and about his company's role going forward.

"We are aware of the sense of urgency to address current issues, but there are many reasons to be very optimistic about dentistry globally," he stated. "We remain uniquely positioned, and we believe that we will unlock the full potential of a great company in an attractive market."

Copyright © 2018

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