AIM Dental Marketing releases market platform

By staff writers

June 19, 2020 -- AIM Dental Marketing has launched a market performance tool called the Dental Marketing Dashboard.

The platform helps dentists and practice consultants better identify and track a practice's marketing efforts by aggregating information such as annual and lifetime patient value, the cost of acquiring more patients, and return on investment by tactic, the company said.

Practices do not need to be an AIM Dental Marketing client to use the dashboard, according to the firm.

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