Study suggests changing HNSCC treatment for anemic patients April 21, 2015 -- A long-term analysis of a head and neck squamous cell carcinoma (HNSCC) study had surprising results, finding that HNSCC patients who are also anemic should not have erythropoietin added to their radiation or chemotherapy care.
Dos and don'ts for social media: Join the online conversation April 20, 2015 -- Studies have shown that 75% of consumers rely on social media to make purchasing decisions, and 57% of all U.S. adults use Facebook, with 64% of users visiting the site daily. Similarly popular, Twitter accounts for 82% of all social media leads for small businesses. If you decide to use social media, commit to doing it well, Dr. Roger P. Levin notes in his latest Practice Success tip.
How well-trained is your front desk to handle a new patient call? April 20, 2015 -- In his first column for DrBicuspid.com, practice management consultant Stuart Briefer asks if you are getting enough data from new patients who call your practice. He advocates a well-designed call sheet to help your staff obtain the necessary information.
Best practices accounting needed for dental industry April 17, 2015 -- With total annual revenue of $125 billion in 2014, U.S. dental practices are on a revenue level with AT&T, Hewlett-Packard, and other similar companies. But for all this revenue, too often best accounting practices are missing. Consultant Thomas Climo, PhD, writes that better financial reporting ultimately leads to better practice valuation when it comes time to sell your practice.
New review highlights periodontitis link with heart disease April 16, 2015 -- The role dentists and hygienists can play in helping patients reduce their risk of cardiovascular disease is highlighted in a new literature review in Trends in Endocrinology and Metabolism. The review further links periodontitis and the risk of heart disease, stroke, congestive heart failure, and peripheral artery disease.
Quarter of patients misuse opioids for pain management April 16, 2015 -- About 1 in 4 patients misuse opioids prescribed for chronic pain, according to a new study. Dentists are in a prime position to help prevent such prescription drug abuse by educating patients about drug misuse.
And the 'official dentist' is ... April 15, 2015 -- How do you build trust and name recognition for your practice? In their latest column, the Madow Brothers offer a suggestion that is both unique and cost-effective -- become the "official dentist" of a local organization, sports team, or school.
Why dentists should embrace salivary diagnostic technology April 15, 2015 -- When oral cancer is diagnosed in later stages, survival rate after five years is less than 45%, which magnifies the need to detect cancer earlier. In this column, PeriRx Chief Dental Officer Dr. Neil Gottehrer reports on the results of his company's cancer detection test and why administering a risk-detection tool builds patient confidence in your practice.