Right Dental expands new practice opportunities

Right Dental Group is expanding its territory and has opened practice participation opportunities in many metropolitan areas. Right Dental can drive new patients to local dentists via its social media and e-commerce marketing platforms, calling the approach to new patient marketing "a departure from business as usual in the dental advertising industry," the company said in a press release.

Instead of sending phone calls or e-mail inquiries from potential patients to its dentists, Right Dental Group said it only sends new patients that are ready to schedule an appointment. It does not charge any fees to its dentist members.

Dentists interested in participating with Right Dental Group must meet membership criteria and pass a third-party background check. Memberships are limited in each city and are filled on a first come, first qualified dentists basis.

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