Marketing: Page 35

Unraveling the mysteries of social media

By Kathy Kincade

CHICAGO - Yellow Pages are "dead" and social media sites such as Facebook and Twitter are fast becoming the leading "word of mouth" tools for dental practice marketing, according to a special noon session on social media at the Chicago Dental Society's Midwinter Meeting today.

February 23, 2011

Dr. Fresh Dental offers free website design

By DrBicuspid.com staff writers

Dr. Fresh Dental is offering two special purchase incentives on its professional website, the company announced.

February 21, 2011

Study IDs need for professionalism on Twitter

By DrBicuspid.com staff writers

While social media has the potential to have a positive social impact, there is need for greater accountability and guidelines among medical professionals who use tools such as Facebook and Twitter, according to new research in the Journal of the American Medical Association.

February 14, 2011

U.K. dental group launches educational Web portal

By DrBicuspid.com staff writers

Touchstone, a new online tool for dental professionals, was introduced to the U.K. dental community on February 3 at an event sponsored by the Faculty of General Dental Practice (UK).

February 7, 2011

Should you 'friend' your patients?

By Donna Domino

The mushrooming popularity of social media such as Facebook makes it an effective marketing tool, but experts warn dentists that sharing too much personal information can affect doctor/patient relationships in negative ways.

January 30, 2011

DentalEZ updates corporate website

By DrBicuspid.com staff writers

DentalEZ Group has added several new features to its corporate website, the company announced.

January 26, 2011

United Concordia improves customer online access

By DrBicuspid.com staff writers

United Concordia Dental has revised its My Dental Benefits online member information website on UnitedConcordia.com to improve members' access to information and make it easier to navigate, the company announced.

January 25, 2011

Study: Dentists floundering with Facebook

By DrBicuspid.com staff writers

A new U.S. study by Verasoni Ah Ha of how dentists use Facebook to promote their practice reveals that dentists, for the most part, are at a loss on Facebook.

January 24, 2011

Dental integrators group adds Fla. tech firm

By DrBicuspid.com staff writers

The Dental Integrators Association (DIA) has added a Florida company to its group of technology firms that provide computer integration services to dental practices, according to a company press release.

January 2, 2011

U.K. launches dentist comparison site

By DrBicuspid.com staff writers

The U.K. government is urging patients to compare the market before going to the dentist with the launch of a new website that offers information on 22,000 National Health Service (NHS) dentists, according to a news article on dentistry.co.uk.

December 22, 2010

Website lists sources of free dental care

By DrBicuspid.com staff writers

Next month 1Dental.com will launch a new tool, The Free Dental Finder, to help individuals across the U.S. find free dental care in their states.

December 20, 2010

Dos and don'ts for practice websites

By Dr. Roger P. Levin

People expect a lot from a website -- not the least of which being that it will be frequently updated. No longer can you simply upload a little basic information to a website and forget about it.

December 19, 2010

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