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Dental Business: Page 471
Zila files patents on rotary toothbrush
By
DrBicuspid.com staff writers
Zila has filed three design patents and a utility patent for its Rotadent Plus professional rotary toothbrush with the U.S. Patent and Trademark Office.
October 30, 2011
Dos and don'ts for practice marketing: The importance of branding
By
Dr. Roger P. Levin
Branding brings new patients to your door by clearly positioning your practice as a specific type of service provider. If branding efforts are successful, your practice will see many more new patients, allowing you and the dental team to educate and motivate them to become long-term patients.
October 30, 2011
FTC mulls NC dental board teeth-whitening appeal
By
Kathy Kincade
The U.S. Federal Trade Commission (FTC) is considering the North Carolina State Board of Dental Examiners' appeal of a July ruling that the board's efforts to block nondentists from providing teeth-whitening services constitute an illegal anticompetitive conspiracy.
October 27, 2011
P&G told to change toothpaste advertising claims
By
DrBicuspid.com staff writers
The National Advertising Division of the Council of Better Business Bureaus Claims has recommended that Procter & Gamble discontinue advertising claims for Crest Sensitivity Treatment & Protection Toothpaste that promise "relief within minutes."
October 27, 2011
Australian dental therapists may expand scope of practice
By
Kathy Kincade
Efforts are under way to allow the more than 1,500 dental therapists in Australia to expand their current capabilities and provide dental care -- including irreversible procedures -- to adults age 26 and older without the prescription or supervision of a dentist. A pilot project in Victoria yielded positive results.
October 27, 2011
Study: 45% of Ontario seniors not seeing dentist regularly
By
DrBicuspid.com staff writers
Nearly half of people 65 years and older in Ontario, Canada, did not see a dentist in the last year, according to a report by researchers from St. Michael's Hospital, Women's College Hospital, and the Institute for Clinical and Evaluative Sciences.
October 26, 2011
Sheri Suggests -- Highlights from the ADA show floor
By
Dr. Sheri Doniger
The ADA annual session featured glitz, glamour, and some nifty new products.
October 26, 2011
Wichita State expands dental program
By
DrBicuspid.com staff writers
Wichita State University hosted a grand opening ceremony on October 24 to celebrate its new Advanced Education in General Dentistry building.
October 26, 2011
Utah's 1st 4-year dental school opens
By
DrBicuspid.com staff writers
Roseman University of Health Sciences hosted a ribbon-cutting ceremony on October 27 to open Utah's first four-year school of dentistry,
Utah Pulse
reported.
October 26, 2011
Too much black licorice can cause arrhythmia
By
DrBicuspid.com staff writers
The U.S. Food and Drug Administration is warning consumers in advance of Halloween that too much black licorice can be harmful to one's health.
October 25, 2011
Scholarship to fund endodontic leadership training
By
DrBicuspid.com staff writers
The American Dental Education Association and the American Association of Endodontists Foundation are sponsoring an endodontic educator's participation in ADEA's leadership development program.
October 25, 2011
U.K. man fined for selling dangerous whitening pen
By
DrBicuspid.com staff writers
A U.K. businessman has been charged with selling a teeth-whitening pen that contains more than 100 times the legal levels of hydrogen peroxide,
Kent Online
reported.
October 25, 2011
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