Dental Web Now launches call tracking software

Dental Web Now has launched Call Sumo, a call tracking software for dentists to monitor marketing efforts.

Call Sumo was developed for dental office and marketing professionals to handle and track their marketing, according to the company. The software can sync with patient management systems such as Dentrix (Henry Schein) or Eaglesoft (Patterson Dental) to show data that can help identify new marketing opportunities. It also tracks online and offline marketing.

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