Kolibree survey reveals kids' toothbrushing habits

More than half of surveyed parents admitted it was a struggle to get their children to brush their teeth, according to the results of a new survey sponsored by Kolibree.

The survey was conducted to raise awareness about preventive oral care for National Children's Dental Health Month in February, according to the company.

The survey revealed the following:

  • 74% of the 271 parents surveyed believe their children brush their teeth twice a day. Another 18% said their children brush once a day.
  • 60% said their children are not brushing for the recommended two minutes.
  • 31% of parents believe their children should begin to brush their own teeth independently by age 3, 20% by age 4, 21% by age 5, and 28% by age 6 and older.
  • 54% said it is an ongoing struggle to get their children to brush their teeth.
  • 80% said their children have access to a smartphone or tablet. Almost 70% gave permission for their children to play games on a mobile phone or tablet.

"Teaching good oral hygiene to children at a very young age helps to develop healthy daily habits to reduce the risk of tooth decay and gum disease throughout life. Kolibree is very proud to include this in our mission," stated Kolibree Founder and CEO Thomas Serval in a press release.

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