Dental Care Alliance (DCA), a dental service organization (DSO), announced the appointments of Doug Simpson as chief financial officer (CFO) and Mike Murphy as chief marketing officer (CMO).
Simpson brings three decades of healthcare finance experience, most recently as president of Panoramic Health, a kidney care platform with more than 600 providers. He previously served as the CFO of Horizon Blue Cross Blue Shield of New Jersey and held senior finance roles at Elevance Health.
Murphy has more than 15 years of marketing experience with multilocation healthcare businesses. He most recently advised DECA Dental Group on its acquisition strategy and marketing leadership and previously served as the company's first chief marketing officer, helping expand the platform from 76 to more than 150 offices, according to DCA.
DCA supports more than 400 affiliated dental practices and more than 900 dentists across 24 states.
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