Marketing: Page 17

Dos and don'ts for financial management: Cost cutting
By Dr. Roger P. Levin
Out-of-control expenses reduce your income and can even delay your retirement, but a certain amount of judicious spending will actually stimulate growth, according to Dr. Roger P. Levin. Investing in internal marketing or customer service upgrades can pay off in the form of more and happier patients.
October 18, 2015
2014 02 13 13 44 50 61 Practice Success200x200
Insider offers insights on rise of large group practices
By R. Dustin Dixon, DMD
In this Second Opinion, R. Dustin Dixon, DMD, owner of nine dental offices in Florida, responds to the recent ADA research brief on the growth of large group practices and offers his insights into this development.
October 13, 2015
2013 12 23 15 23 25 385 Second Opinion 200
Focus on the decision-makers
By Jay Geier
Research shows that women drive both healthcare- and household-spending decisions. For your practice to thrive, you need to be aware of and provide for this important group of patients, writes Scheduling Institute President Jay Geier.
October 12, 2015
2015 05 12 15 59 09 147 Geier Jay 200
Spear launches patient education platform
By DrBicuspid.com staff writers
Spear Education recently announced the release of its new dental patient education platform, Spear Patient Education.
October 11, 2015
Dos and don'ts for social media: Make posts inviting
By Dr. Roger P. Levin
Social media may be a great way to build relationships with patients and stay in touch -- but only if you follow some common-sense guidelines when creating posts. The easiest way to learn what to do is to spend time watching what others post and what gets the most positive responses, according to Dr. Roger P. Levin.
October 4, 2015
2014 02 13 13 44 50 61 Practice Success200x200
Dental social media company raises $3.5M
By DrBicuspid.com staff writers
Marketing firm Social Dental has raised $3.5 million in seed round funding.
October 1, 2015
Align Technology gives $1 for selfies to Operation Smile
By DrBicuspid.com staff writers
Align Technology will donate $1 to Operation Smile for each smiling selfie tagged with #RealSmile on social media to coincide with World Smile Day on October 2.
October 1, 2015
Kerr Dental unveils new website
By DrBicuspid.com staff writers
Kerr Dental has launched its new website, offering an enhance user experience, the company announced.
September 21, 2015
Practice turnaround: Where have the new patients gone?
By Dr. Roger P. Levin
What do you do when national chains move into your practice's neighborhood? In this case study excerpt from his recent book, Practice Turnaround: Succeeding in the New Dental Economy, Dr. Roger P. Levin illustrates how a struggling dental practice can learn how to market successfully to patients and turn the financial situation around.
September 16, 2015
2013 08 19 16 17 54 253 Roger Levin 200
Paragon adds English-German dental dictionary app
By DrBicuspid.com staff writers
Paragon Software Group has added an English-German dictionary for dentistry specialists and maxillofacial surgeons to its Operator's Dictionary product line for professionals.
September 15, 2015
Study: Brush DJ app improves kids' oral health
By DrBicuspid.com staff writers
The free mobile app Brush DJ helps kids adopt and maintain an effective oral healthcare routine, according to a new study published in the British Dental Journal.
September 1, 2015
They said what about my practice?
By Richard H. Madow, DDS, and David M. Madow, DDS
You do everything you can to provide the highest-quality dentistry, best customer service, and most fantastic patient experience ever. You answer everyone's questions, are empathetic, and even work through lunch to squeeze in that emergency. And then one day, you get a link to a bad review. Don't panic, the Madow Brothers offer practical advice to deal with this scenario.
September 1, 2015
2015 02 15 23 17 12 996 Madow Brothers 200
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