Helaine Smith, DMD, MBA[email protected]HomeBlame the dentist or the victim?In her latest The Mouth Physician column, Dr. Helaine Smith discusses recent sensationalist news promos that made it seem as if all dental healthcare professionals are crooks.October 2, 2008PeriodonticsLet's be more than just tooth plumbersDr. Helaine Smith shares her thoughts and views on the many interesting topics that dentists encounter while practicing modern dentistry in her new Second Opinion column, The Mouth Physician.September 30, 2008HomeLearn Web marketingWhen I attend dental conferences, much of the talk is on social media and online marketing. Many of my dental colleagues are just waking up to the power of marketing yourself on the Web. Over two and half years ago, I read an article about search engine optimization (SEO). I knew nothing about SEO, but I did know I wasn't getting the traffic I knew I could get. So I hired an SEO marketing specialist and in the past two years have ended up developing YouTube videos, redesigning my Web site, starting an e-newsletter, and writing articles plus another e-book, which is in progress.September 28, 2008Previous PagePage 5 of 5Top StoriesLegal IssuesPolice search for dentist missing for more than a weekA beloved Kansas dentist has vanished without a trace, and authorities are desperately seeking help from the public.ImplantsDentists may be to blame for peri-implantitisPractice SalesA dentist’s divorce in a community property stateHygiene ToolsDr. Tom Giacobbi on why you need an air polisher in your dental practiceSponsor ContentPrecise finishing control