Jake Dold[email protected]Dental Practice5 tips to build an effective marketing ad strategyThere's an old adage, "If you fail to plan, you plan to fail." This is especially true in marketing and advertising. Marketing expert Jake Dold shares five tips to build an effective marketing and advertising strategy.December 21, 2022Page 1 of 1Top StoriesLegal IssuesDentist enters plea, avoiding trialA dentist sidesteps trial with a no-contest plea.Wellness401(k) or a defined benefit plan: What dentists should know before choosingOffice ManagementShipshape and smile-ready: What we've been missing in the dental practicePatient CommunicationDr. Tom Giacobbi: In-office, virtual, or AI ... who should answer your phones?Dental SpecialtiesThose aren’t baseballs: A N.Y. homeowner uncovers a mastodon jaw