If you’ve noticed a rise in your no-show and cancellation rate in the last six to 12 months, you must implement a more effective and value-based confirmation system.
Be proactive. We recommend that practices confirm patients at two weeks and again at two days out, and call patients if they have not confirmed by two days. This may sound like overkill, but it’s a great way to ensure a lower no-show and cancellation rate.
Don’t view confirmation as something you don't have to do. In today’s busy world, patients want you to be responsible for reminding them to make and keep appointments. While you may believe that this isn’t your responsibility, it’s something that people have come to expect. Otherwise, your no-show and cancellation rate will increase.
Dr. Roger P. Levin is CEO of Levin Group, a leading practice management and marketing consulting firm. To contact him or to join the 40,000 dental professionals who receive his Practice Production Tip of the Day, visit LevinGroup.com or email [email protected].
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