Ex-NFL player announces oral brand partnership

2017 01 19 15 06 01 540 Smile2 400

Former NFL player Rob Gronkowski appeared on "The Kelly Clarkson Show" on January 7 to announce an exclusive partnership between teeth-whitening and oral care company Snow and clear-aligner brand Byte.

Gronkowski, formerly of the New England Patriots, is a part owner of Snow. In 2020, Snow and Byte will unveil cobranded products and initiatives for clear aligners and teeth whitening, according to the firms.

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