David Hall, DDS[email protected]MarketingThe value of search engine optimization for dentistsSearch engine optimization (SEO) is a mystery to many dentists. Many of them don't understand how it works, don't appreciate its value, or don't know whom to turn to get it done effectively. In this column, website optimization expert David Hall, DDS, reveals some of the mystery behind SEO.November 6, 2013Page 1 of 1Top StoriesLegal IssuesDentist accused of recording employees in bathroomA dentist accused of hiding a secret recording device in a staff bathroom was arraigned on August 20.PediatricsEarly caries? Maybe it has to do with how kids are fedPractice SalesDistinguishing personal vs. enterprise goodwill in dental practice valuationsLegal IssuesNew details emerge in dentist’s fatal hit-and-run casePediatricsAmino acid may fight caries better than fluoride