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Marketing: Page 6
Hashtagging 101: What you need to know about hashtags and your dental practice
By
Katie Hess, RDH
Katie Hess, RDH, believes that using hashtags can and should be a key part of a dental practice's social media strategy. In this article, she gives you an overview of why they're important and what you need to know about them to find more success for your business on social media platforms.
July 22, 2020
3 steps to developing your dental office's social media content calendar
By
Dr. Mikaeya Kalantari
Dr. Mikaeya Kalantari believes that, although it is a little bit of a time investment upfront, planning out your social media content as opposed to posting on the fly can lead to a much more cohesive and successful outcome. In this article, she discusses why planning is the ultimate key to success with social media.
July 5, 2020
24/7 Dental launches LiveDentist.com
By
DrBicuspid.com staff writers
Ohio-based emergency dental company 24/7 Dental has launched a website that enables patients in 12 states to access virtual dental care.
July 1, 2020
5 steps you can take right now to easily grow your online reviews
By
Katie Hess, RDH
Katie Hess, RDH, says most dental practices have made attempts to increase the number of their reviews, but the focus often gets lost in the busyness of the day. She believes implementing systems to consistently and continuously increase online reviews and engage team members will set your practice up for long-term success.
June 28, 2020
AIM Dental Marketing releases market platform
By
DrBicuspid.com staff writers
AIM Dental Marketing has launched a market performance tool called the Dental Marketing Dashboard.
June 18, 2020
7 ways to get your reluctant patients back
By
Don Khouri and Fred Joyal
Your dental practice may have reopened, but that doesn't mean every patient is ready to come back for treatment. Don Khouri and Fred Joyal give some advice on how to reach patients who might be nervous about walking back through your doors.
June 16, 2020
Tips to help your practice start the 2nd half of the year strong
By
Kim McGuire
With the second half of the calendar year starting on July 1, Kim McGuire offers some ideas to boost your practice's profitability going forward, touching on everything from homing in on the focus of your business to telephone skills to implement in the wake of COVID-19.
June 10, 2020
How to develop a social media strategy that works for your dental practice
By
Dr. Mikaeya Kalantari
With social media, it is easy to get caught up in trends, and it's just as easy to post something without much thought after a long day at the office. For the best chance of success, however, a social media strategy should be systematically crafted and executed, writes Dr. Mikaeya Kalantari.
June 8, 2020
Why and how your dental practice should be blogging
By
Justin Bosco
You've probably heard that you should blog as part of your dental practice marketing strategy. But what are the benefits? While it can be difficult to find the time to come up with topics and write, blogging regularly has value for both your patients and your search engine optimization, writes Justin Bosco.
May 27, 2020
How to build a review collection strategy for your dental practice
By
Justin Bosco
Dentists, like those in many professions, are feeling the financial burden of the COVID-19 pandemic. Stay-at-home orders and shutdowns shouldn't keep you isolated from your practice's marketing strategy.
May 6, 2020
4 marketing approaches to help your dental practice through a recession
By
Dr. Mikaeya Kalantari
As we continue to make our way in uncertain times, there are things dental practices can do to ensure they continue to thrive in what could be a new normal, writes Dr. Mikaeya Kalantari.
April 29, 2020
Boon offers referral fee for temporary staffing site
By
DrBicuspid.com staff writers
Staffing website Boon is offering a $100 referral fee to any dentist or team member who refers a practice to its organization.
March 31, 2020
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