Dr. Mikaeya Kalantari

Dental Practice
3 community marketing ideas to try before the end of 2020
Are you looking for ways to expand your dental practice's marketing reach as you plan for the end of the year and beyond? Dr. Mikaeya Kalantari shares three ways for you to get more involved in your community, as well as reach more potential patients and instruct them on the importance of oral health.
October 15, 2020
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Dental Practice
How Pinterest can help you grow your dental practice
Think Pinterest is just for housewives and wedding planning? Think again, says Dr. Mikaeya Kalantari. In this article, she discusses why Pinterest should be part of every dental practice's social media plan and how you can get started building an audience on the platform.
August 12, 2020
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Dental Practice
3 steps to developing your dental office's social media content calendar
Dr. Mikaeya Kalantari believes that, although it is a little bit of a time investment upfront, planning out your social media content as opposed to posting on the fly can lead to a much more cohesive and successful outcome. In this article, she discusses why planning is the ultimate key to success with social media.
July 5, 2020
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Dental Practice
How to develop a social media strategy that works for your dental practice
With social media, it is easy to get caught up in trends, and it's just as easy to post something without much thought after a long day at the office. For the best chance of success, however, a social media strategy should be systematically crafted and executed, writes Dr. Mikaeya Kalantari.
June 8, 2020
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Dental Practice
4 marketing approaches to help your dental practice through a recession
As we continue to make our way in uncertain times, there are things dental practices can do to ensure they continue to thrive in what could be a new normal, writes Dr. Mikaeya Kalantari.
April 29, 2020
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Dental Practice
4 ways to up your online presence during the COVID-19 crisis
Getting to work on these four tasks will keep you connected to your profession, boost your online presence, and, hopefully, bring in new patients and strengthen the relationships with the ones you have, writes Dr. Mikaeya Kalantari.
March 29, 2020
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Marketing
Cracking the Google E-A-T code: How you can increase your website SEO
Not just another acronym to commit to memory, E-A-T is an acronym that stands for expertise, authority, and trustworthiness. It is also the measuring stick by which all websites with health-related information are assessed, writes Dr. Mikaeya Kalantari.
March 10, 2020
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Dental Practice
5 tips to take your practice's social media to the next level
Social media allows businesses to receive free exposure and build up brand recognition no matter which platform is used. However, many healthcare professionals often tend to lack the know-how or desire to keep up in the world of social media. Dr. Mikaeya Kalantari shares her top five tips for a winning social media strategy.
January 12, 2020
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Dental Practice
Hidden likes: Is this the beginning of the end in social media engagement?
Instagram has begun testing the "hidden likes" format across many accounts. Dr. Mikaeya Kalantari shares her thoughts on what it means for dental practices and offers some advice on dealing with this change. It may just let you focus on the truly important things in life, she notes.
November 21, 2019
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Marketing
The value in blogging for your practice website
At one time, blogging was for fashion mavens and recipe creators, but that time is in the past. In today's world, if your small business does not have a strong blogging platform, you are leaving money on the table, Dr. Mikaeya Kalantari writes. She highlights four key benefits of blogging that dental practice owners should consider.
October 27, 2019
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Lawsuit
Legal Issues
2 dental hygiene professors sue Calif. college
Two professors at a college dental hygiene program in Califiornia have sued the school claiming they endured retaliation for filing a formal complaint about "severe and pervasive" racial discrimination.
Lynda Ricketson, president and CEO of Dental Lifeline Network.
Vulnerable Populations
Podcast: Dental Lifeline Network's 1st 50 years and what comes next
Weight Scale
Obesity
BMI not linked to worse jaw surgery outcomes, problems
Dental Assistant 2
Dental Assistant
Changing dental assisting laws, rules in U.S. states
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More in Home
2 dental hygiene professors sue Calif. college
By Melissa Busch
Two professors at a college dental hygiene program in Califiornia have sued the school claiming they endured retaliation for filing a formal complaint about "severe and pervasive" racial discrimination.
April 16, 2024
Lawsuit
Podcast: Dental Lifeline Network's 1st 50 years and what comes next
By Kevin Henry
Kevin Henry interviewed Lynda Ricketson, the president and CEO of the Dental Lifeline Network, to discuss the organization's mission and its impact.
April 16, 2024
Lynda Ricketson, president and CEO of Dental Lifeline Network.
BMI not linked to worse jaw surgery outcomes, problems
By Ava Barros
Having a higher body mass index (BMI) may not correlate with poorer jaw surgery outcomes or postoperative complications. This research was recently published in the Journal of Oral and Maxillofacial Surgery.
April 16, 2024
Weight Scale
Changing dental assisting laws, rules in U.S. states
By Melissa Busch
The Dental Assisting National Board's spring 2024 State of the States report reveals the latest legislative and regulatory changes.
April 15, 2024
Dental Assistant 2
DSO M&A 101: Top tips for dental practice owners
By Beth Gaddis
Beth Gaddis brings you the first in a three-part series about the mergers and acquisitions (M&A) landscape in dentistry and details what you need to know about the role of the dental service organization (DSO).
April 15, 2024
Dentist Man Light
How teeth develop in the womb
By Melissa Busch
Incisors develop in the womb due to a buildup of mechanical pressure within the tissue, according to an animal study published in Nature Cell Biology. This revelation may lead to a better understanding of how birth defects occur.
April 15, 2024
Fetus
Do's and don’ts for facing the competition
By Dr. Roger P. Levin
Competition in dentistry is formidable now. Dr. Roger P. Levin outlines the do's and don'ts of carving out a strong position among competing practices.
April 15, 2024
Levin Practice Success Resized Image Only
Maybe it's time to advance dentists as primary care providers?
By Ava Barros
With a better understanding of the oral-systemic link, reorienting dental education to better integrate dentistry into primary healthcare could lead to better health outcomes, according to a study published in the Journal of Dentistry.
April 13, 2024
Dentist Chart Patient
Controlling this heart condition may rely on gum disease treatment
By Melissa Busch
Patients with this cardiac condition had better outcomes if their gum disease was treated, according to a new study.
April 13, 2024
Heart Damage
Oral germ linked to worsening of colorectal cancer
By Ava Barros
A specific type of bacteria commonly found in the mouth can migrate to the gut and grow within human colorectal cancer tumors, potentially exacerbating cancer progression, according to a study recently published in Nature.
April 13, 2024
Researcher
Ex-employee cops plea to embezzling $100K from dental practice
By Melissa Busch
A former employee at a dental practice accused of stealing $100,000 from her employer pleaded guilty.
April 12, 2024
Judge Gavel Court
Diving into a documentary about a dental hygienist's passion to help others
By Kevin Henry
Filmmaker Jim Tuttle and dental hygienist Amber Lombardi discussed "Filling the Gaps," a documentary about mobile dentistry in Maine and the people impacted by it.
April 12, 2024
From left to right, Kevin Henry, Jim Tuttle and Amber Lombardi, RDH
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