Banner Specifications and General Information

(Broadcast Specifications and General Information)

The following information includes technical specifications, requirements, and guidelines for all banners. Each banner has a specific set of requirements, depending on its placement. Please submit your final banner(s) according to the following specifications:

Site Banners

Ad Type Dimensions
(WxH) 		Max Size Animation
Seconds 		File Types 3rd-Party
Super Leaderboard 970×90
(Expanded:
970x415)		 200kb * 0:15 jpg, gif, png, HTML5 Yes
Super Leaderboard Mobile   300×250 100kb 0:15 jpg, gif, png, HTML5 Yes
Half-Page 300×600
(Expanded:
600x600)		 200kb * 0:15 jpg, gif, png, HTML5 Yes
Half-Page Mobile 300×250 100kb 0:15 jpg, gif, png, HTML5 Yes
Inline 450×100 40kb None jpg, gif, png, HTML5 Yes

* We offer expandable super leaderboard and half-page banners. Initial load file size is 200kb. For user-initiated expansion, we allow an additional 300kb. Refer to Banner Layouts for additional information.

Newsletter Banners

Ad Type Dimensions
(WxH) 		Max Size Animation
Seconds 		File Types 3rd-Party
Half-Page Newsletter
(Insider) 		300×600 200kb 0:15** jpg, gif, png No
Half-Page Mobile Newsletter
(Insider, LFTE)		 450×100 40kb 0:15** jpg, gif, png No
Leaderboard Newsletter
(Insider, LFTE)		 728×90 80kb 0:15** jpg, gif, png No
Inline
(PQ, Insider, LFTE)		 450×100 40kb None jpg, gif, png, HTML5 No

** We don't recommend using animation in newsletter banners because some email clients will display the animated GIF's first frame only.

Banner Layouts


Our Deadline

We are committed to staying on schedule, and we ask that you respect the given deadline. If we notice that your banner artwork doesn't meet the specifications, we will return it for revision as soon as possible.

Banners are due 3 business days before start date

File Sizes and Formats

We accept the following file types: HTML, GIF, JPG, PNG, ZIP. We do not accept self-extracting files. We adhere to Interactive Advertising Bureau (IAB) size limits to ensure that page load time is minimized for our members.

Submitting Your Materials

Please email your banner(s) as an attachment to development@scienceandmedicinegroup.com. A member of our team will confirm receipt. If we do not respond within 24 hours, it is likely we have not received your materials.

Communication

As a courtesy to our advertisers, our team will notify you in advance of your banner requirements and deadline. It's important that you communicate with us using the development@scienceandmedicinegroup.com address; this is a distribution list maintained by our Technical Operations team, who is here to assist advertisers during normal Arizona business hours. It is up to you — or your agency — to ensure that your banner meets the specifications and is submitted on time. Please don't hesitate to ask questions if you don't understand something in the specifications. We want your banner to meet spec and go live on time as much as you do.

Material Content

We reserve the right to reject any banner or broadcast for any reason, at our sole discretion. In case of this rare occurrence, we will make the banner inactive while we attempt to contact you to correct the issue.