Marketing: Page 10

Why social media is a must for your dental office
By Dr. Mikaeya Kalantari
When it comes to social media, the idea is to remind your community that you are more than just a doctor and a business owner, writes Dr. Mikaeya Kalantari. She suggests highlighting your interests and activities beyond the practice to help build a connection with patients and to let your personality shine.
August 6, 2019
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4 tips to improve your practice's SEO
By Dr. Mikaeya Kalantari
If you'd asked Dr. Mikaeya Kalantari about search engine optimization (SEO) when she graduated from dental school, she admits she wouldn't have known how to answer. Now, as a pediatric dentist and successful blogger, she has come to understand how important SEO is for a practice. She shares four tips to help yours.
July 17, 2019
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New product: Kois Center launches consumer oral health app
By DrBicuspid.com staff writers
The Kois Center has launched a new iPhone app for dental patients that helps assess their oral health.
July 7, 2019
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OperaVR adds practice facts feature
By DrBicuspid.com staff writers
OperaVR has added a feature to its virtual reality (VR) application that shares interesting facts about the dental practice and team members.
June 17, 2019
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Dentsply Sirona sells Futuredontics
By DrBicuspid.com staff writers
Dentsply Sirona has announced the sale of dental marketing services and software company Futuredontics to investment firm Congdon Street.
April 18, 2019
Seize the marketing advantage with teledentistry: Part 2
By Michael Ventriello
Teledentistry at one time may have been thought of as exclusively a public health service. However, as the technology has evolved and the costs involved lowered, the opportunity for this service to add to your practice's revenue has grown. Part 2 of this series by Michael Ventriello focuses on how to promote the benefits to your current and prospective patients.
April 3, 2019
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5 strategic ideas for building a better online reputation
By Melissa Mickelson
As a dentist, you already know the power of online reviews. Everyone fears the dreaded negative review, but your day can instantly be made when a loyal patient boasts about you and your practice for everyone to see. So how can you get more boasts for your excellent patient care? Melissa Mickelson of ProSites offers five strategic ideas.
March 17, 2019
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Do's and don'ts for promoting your implant services
By Dr. Roger P. Levin
Given the huge number of edentulous people, most patients are likely to know someone who could benefit from implants. This service should get special attention during both the new patient orientation and appointments with existing patients. Creating greater awareness of implants can lead to referrals of family members, friends, and other acquaintances, Dr. Roger P. Levin notes in his latest Practice Success tip.
March 10, 2019
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OSAP launches new infection-control website
By DrBicuspid.com staff writers
The Organization for Safety, Asepsis and Prevention (OSAP) has launched a new website focused on dental education and certification for infection control.
March 3, 2019
Products to look for at Chicago Midwinter 2019: Part 2
By Tony Edwards
A highlight of the upcoming 2019 Chicago Dental Society Midwinter Meeting will be the vast exhibit hall with hundreds of companies showcasing their products. Here is the second part of our preview of new and recently introduced products, including imaging, practice management, and restorative products and services.
February 19, 2019
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Infographic: Dentist income up from 2016
By Theresa Pablos
The median income of dentists rose nearly 3% from 2016 to 2017, according to a new data analysis by personal finance website Finder. However, the increase in dentist income varied greatly by practice setting.
October 7, 2018
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5 tips for dealing with bad reviews
By Jen Butler, MEd
Negative online reviews can seem damaging to your practice, but there are ways to handle these reviews and come back stronger. Practice management consultant Jen Butler offers five practical tips for dealing with bad reviews.
September 20, 2018
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