Marketing: Page 8

3 tips for marketing teeth whitening on social media

By Daniel Lewis

About 38 million adults used teeth whiteners in 2019, and the market is expected to grow annually. It's time you use patients' quest for bright smiles to grow your practice. Daniel Lewis, the public relations manager for Ultradent Products, shares tips for marketing teeth whitening on social media for your practice.

February 5, 2020

How to increase the number of phone calls to your practice

By Mike Pedersen

What is the best, most affordable way to get more phone calls to your dental practice? Practice marketing consultant Mike Pedersen explains what you should focus on to increase your calls and, ultimately, your revenues.

January 29, 2020

HR advice on one of last week's most-read articles

By Kevin Henry

Last week, one of the most-read articles on DrBicuspid.com was about the Wisconsin dental assistant who claims she was fired after her pro-President Trump comments on Facebook led to a bad review of the dental practice where she worked. Paul Edwards of CEDR HR Solutions offers a human resources point of view of the case.

January 23, 2020

Woman sues, claiming dental office sent unsolicited texts

By Melissa Busch

A woman in Florida is suing a dental practice, claiming it used an automatic telephone dialing system to send her and other patients thousands of unsolicited texts, like "We are open today!" She says the barrage of messages was a nuisance, invaded her privacy, and violated U.S. robocall laws.

January 23, 2020

Wis. dental assistant claims fired for pro-Trump comments

By Melissa Busch

A dental assistant in Wisconsin says she was fired when a bad review, claiming her employer had workers who spew racist comments, surfaced on the office's social media. She believes her own pro-President Trump comments on Facebook led to the review and firing, according to news reports.

January 15, 2020

Patients, ex-staff wage online war against Wash. dentist

By Melissa Busch

Former patients and employees of a Washington dentist have lit up review sites and social media with scathing reviews and allegations of unprofessionalism, misconduct, discrimination, questionable ethics, and mental abuse, according to a local news story.

January 13, 2020

5 tips to take your practice's social media to the next level

By Dr. Mikaeya Kalantari

Social media allows businesses to receive free exposure and build up brand recognition no matter which platform is used. However, many healthcare professionals often tend to lack the know-how or desire to keep up in the world of social media. Dr. Mikaeya Kalantari shares her top five tips for a winning social media strategy.

January 12, 2020

How to blog your way to new patients in 2020

By Dr. James V. Anderson

Blogging should be an essential part of your strategic marketing plan and an addition to your website, according to Dr. James Anderson. He explains the benefits of having a blog and shares some advice on blogging to attract new patients in 2020.

January 1, 2020

6 ways to improve your practice's web presence

By Mike Monfredi

Having a strong internet presence is pivotal to the financial well-being of your practice. Mike Monfredi, the practice manager at Monfredi Family Dentistry, details six ways you can improve your practice's internet presence and also build connections with your patients.

December 19, 2019

3 ways social media is hurting your dental practice

By Rita Zamora

Social media has been around for a decade now. Some practices are successfully managing their social media, but many continue to face challenges. Social media expert Rita Zamora explains three ways social media may be hurting your practice and offers advice on how to make social media work better for you, expand your practice visibility, and attract patients.

December 4, 2019

3 ways to update and maximize your practice's marketing efforts

By Shay Berman

Make it easier for potential patients to find and contact you and also retain the regulars you already have by using three powerful digital marketing tools. These tools can help you revamp your digital presence and quickly expand your practice's reach.

November 24, 2019

Hidden likes: Is this the beginning of the end in social media engagement?

By Dr. Mikaeya Kalantari

Instagram has begun testing the "hidden likes" format across many accounts. Dr. Mikaeya Kalantari shares her thoughts on what it means for dental practices and offers some advice on dealing with this change. It may just let you focus on the truly important things in life, she notes.

November 21, 2019

Previous Page

Page 8 of 45

Next Page