Richard GellerDental EducationCreate a list of prospective patientsThere is nothing harder than recruiting a new patient from scratch. But the right sort of advertising can build a list of prospective patients. If you know how to work the list, it will add value to your practice, according to practice management expert Richard Geller.September 3, 2008Dental EducationThe secret to advertising through GooglePatients who find their dentist through the Internet tend to spend more on dentistry. So how can you attract these patients? Marketing expert Richard Geller divulges the secret to advertising your practice with Google.August 25, 2008Dental EducationThe secret to advertising through GooglePatients who find their dentist through the Internet tend to spend more on dentistry. So how can you attract these patients? Practice management expert Richard Geller divulges the secret to advertising your practice with Google.August 25, 2008Dental EducationAdvertising themes that payThere are two advertising themes that really put paying patients into your chair: implants and sedation. Marketing expert Richard Geller explains how these two themes can help with any advertising you do.August 7, 2008Dental Education3 common marketing mistakes -- and how to avoid themSetting yourself apart from the competition can make all the difference in a tough economy. Here are some tips on how to create advertising that really works.July 24, 2008Dental Education3 common marketing mistakes -- and how to avoid themSetting yourself apart from the competition can make all the difference in a tough economy. Here are some tips on how to create advertising that really works.July 24, 2008Dental EducationMake your patients an offer they can't refuseOne simple principle can dramatically increase the effectiveness of your advertising: Make an irresistible offer. So argues marketing expert Richard Geller. Properly employed, he says, this approach will get you all the patients you need.June 18, 2008Dental EducationMake your patients an offer they can't refuseOne simple principle can dramatically increase the effectiveness of your advertising: Make an irresistible offer. So argues Richard Geller, author and practice management consultant. Properly employed, he says, this approach will get you all the patients you need.June 18, 2008HomeGet patients from your Web siteA Web site can provide some of the most cost-effective marketing available to a dental practice. Marketing expert Richard Geller offers advanced advice for driving traffic to your site.May 6, 2008HomeGet patients from your Web siteA Web site can provide some of the most cost-effective marketing available to a dental practice. In the first two parts of this series on Web sites, we explored the basics of building and maintaining a Web site. In this third part, practice management expert Richard Geller offers advanced advice for driving traffic to your site.May 6, 2008Previous PagePage 4 of 4Top StoriesLegal IssuesDental hygienist charged with using forged licensesA woman accused of practicing with bogus state dental hygienist licenses for more than four years has been charged, according to an affidavit.Immune SystemIs the hepatitis B vaccine linked to this painful oral condition?EndodonticsEndodontics may stress out dental studentsPractice Management SoftwareReimagining the digital future of dentistrySponsor ContentJoin Us